HUL's adoption of AI across workflows

A review of annual reports, MD&A sections and analyst meetings for FY 2024–25 across the top ten FMCG companies in India shows a strong push toward AI.

Take Hindustan Unilever for example. HUL is applying AI across data flows, workflow automation and consumer-facing processes. Its FY 2024–25 annual report highlights the following initiatives:

source: HUL annual report 2024-25; compiled using my own AI prompt. 

Watch out for more detailed posts on AI adoption in FMCG in India. Should be interesting as there will be action both on workflow as well as consumer facing!